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Recent clients include DEFRA, Office of the Deputy Prime Minister, NHS, Orange, Barclays, The Countryside Agency, The Institute of Directors and The British Council.

The following examples provide a snapshot of our client work:

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A career community for a global professional services firm    
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Managing the career lifecycle of its employees is of strategic concern to this firm. As it stood, the career process had distinct hand over points some of which caused a partial breakdown in the process.

We recommended that an active community be wrapped around the end-to-end process to help it be both seamless and coherent.  This community will encompass potential recruits, trainees, and fully qualified employees. It will be enabled by intranet and extranet technology and have a community lead team that will drive participation.

The ultimate benefits are:

  • Improved quality of recruits
  • Increased employee loyalty
  • Reduced recruitment marketing costs
  • Improved understanding of the recruitment marketplace
  • New joiners are effective more quickly
  • Improved profile for the career process within the firm
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An online community for IT professionals
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We are working with a leading PR company to create a vibrant, knowledge-based Internet community for IT consultants. We have helped to set the strategy and organisational design for the site and are now actively managing the community to ensure that it delivers to both members and sponsor.

The benefits of the community building activities for this client are:

  • Greater site traffic
  • High quality member generated content
  • Evangelising behaviour from members driving up membership
  • High quality affiliates and increased revenues
  • We are helping to build a community asset of substantial value
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An intranet-based knowledge community for a global business                                
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This professional services business recognised that it needed to more effectively leverage the expertise of its globally dispersed teams. It had an intranet in place but it was not being used to generate and share knowledge.

We recommended that an intense 3 month community management plan be implemented that would drive up usage of the intranet. We defined community management roles and specific events and other activities that would encourage participation in the knowledge community. Finally, we recommended that specific parts of the intranet be made available to certain clients to strengthen these relationships.

The ultimate benefits from this community-building programme are:

  • Faster response to client need
  • Accelerated learning providing competitive edge
  • Progressive change from ?silo? culture to knowledge-sharing team culture
  • Client loyalty
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© Digital Behaviour Ltd.