|
|
|
- |
|
Recent clients include DEFRA, Office of the Deputy Prime Minister, NHS,
Orange, Barclays, The Countryside Agency, The Institute of Directors and The British Council.
The
following examples provide a snapshot of our client work:
|
|
- |
A
career community for a global professional services firm |
|
|
- |
Managing
the career lifecycle of its employees is of strategic concern to
this firm. As it stood, the career process had distinct hand over
points some of which caused a partial breakdown in the process.
We
recommended that an active community be wrapped around the end-to-end
process to help it be both seamless and coherent. This community
will encompass potential recruits, trainees, and fully qualified
employees. It will be enabled by intranet and extranet technology
and have a community lead team that will drive participation.
The
ultimate benefits are:
- Improved quality of recruits
- Increased
employee loyalty
- Reduced
recruitment marketing costs
- Improved
understanding of the recruitment marketplace
- New
joiners are effective more quickly
- Improved
profile for the career process within the firm
|
|
- |
An
online community for IT professionals |
|
|
- |
We
are working with a leading PR company to create a vibrant, knowledge-based
Internet community for IT consultants. We have helped to set the
strategy and organisational design for the site and are now actively
managing the community to ensure that it delivers to both members
and sponsor.
The
benefits of the community building activities for this client are:
- Greater
site traffic
- High
quality member generated content
- Evangelising
behaviour from members driving up membership
- High
quality affiliates and increased revenues
- We
are helping to build a community asset of substantial value
|
|
- |
An
intranet-based knowledge community for a global business
|
|
|
- |
This
professional services business recognised that it needed to more
effectively leverage the expertise of its globally dispersed teams.
It had an intranet in place but it was not being used to generate
and share knowledge.
We
recommended that an intense 3 month community management plan be
implemented that would drive up usage of the intranet. We defined
community management roles and specific events and other activities
that would encourage participation in the knowledge community. Finally,
we recommended that specific parts of the intranet be made available
to certain clients to strengthen these relationships.
The
ultimate benefits from this community-building programme are:
- Faster
response to client need
- Accelerated
learning providing competitive edge
- Progressive
change from ?silo? culture to knowledge-sharing team culture
- Client
loyalty
|
|
- |
©
Digital Behaviour Ltd.
|